Example of Google Search Ad with Sitelinks and Callouts
Below is an example of a Text Ad that includes Site Links and Callouts. Call Outs are additional lines of text that give the searcher more information about the product or service. Sitelinks are the final hyper-links in blue that link to other relevant pieces of site content.
Ads with these Ad Extensions receive higher Click-through Rates and take up much more real estate on the Google Search Results pages.
Ads with these Ad Extensions receive higher Click-through Rates and take up much more real estate on the Google Search Results pages.